The Problem

A product catalog is the customer's first teacher; it sets expectations even before the product arrives. But when catalog content is incomplete, unclear, inconsistent, or misaligned with real product behavior, customers feel disappointed. Most sellers unknowingly allow misinformation to slip into their listings, and this small gap becomes a massive return driver.

CatalogIQ ensures that what customers expect is exactly what they receive.

• Listings miss critical information (size, material, usage, components)
• Customers misunderstand product features because content is unclear
• Images and text often contradict each other
• "Not as expected" returns silently increase due to catalogue gaps

What CatalogIQ Does

CatalogIQ analyzes your product listings against real customer complaints and feedback to identify gaps in your catalog content. By understanding what customers are actually confused about, we help you create clearer, more accurate product descriptions that set the right expectations.

Our platform takes defect topics extracted from CAM and checks if your product content addresses those complaints, measuring catalog completeness, clarity, accuracy, and consistency.

• Takes defect topics extracted from CAM
• Checks if product content addresses those complaints
• Measures catalog completeness, clarity, accuracy, consistency
• Checks image–text alignment
• Highlights missing, misleading, or confusing elements

Our Innovation

CatalogIQ uses defect-driven content mapping to improve your catalog using real customer complaints. We don't just tell you what's missing; we show you exactly what information customers need based on their actual confusion and disappointment.

Our Completeness Index measures how much required information is present, while our Misunderstanding Score shows how many returns are caused by unclear content. We also verify that your images and written content match, preventing visual-textual contradictions.

• Defect-driven content mapping: improves catalog using real customer complaints
• Completeness Index: how much required info is present
• Misunderstanding Score: how many returns are caused by unclear content
• Image-content verification: ensures visual and written info match
• Catalog Improvement Blueprint: prioritized fixes that reduce returns

Why CatalogIQ

CatalogIQ transforms your catalog into a clarity engine that prevents returns before they occur. By addressing customer confusion at the source (your product listings), you can dramatically reduce "not as expected" returns and improve customer satisfaction.

Our platform provides actionable, prioritized recommendations that show you exactly what to fix first for maximum impact. No guesswork, no generic advice; just data-driven improvements that directly reduce returns and increase customer trust.

• Reduce "not as expected" returns by up to 40%
• Improve product listing quality scores on marketplaces
• Increase customer confidence and reduce pre-purchase questions
• Get prioritized action items based on return impact
• Continuous monitoring to catch new catalog issues early
• Integration with major e-commerce platforms and marketplaces

Ready to Fix Your Product Catalog?

Start improving your listings today with CatalogIQ

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